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Facebook "Hello" app. Can it overtake TrueCaller?

Ahaaa!!! Here we go again. Facebook comes up with one more app for Android. Its called "Hello". To tell you about it in one single line, Facebook wants to replace your default caller app with "Hello".
Official link on Facebook newsroom page: http://newsroom.fb.com/news/2015/04/introducing-hello/


So what is this app about. "Hello" helps you identify who the caller is, when you have an incoming number. It also helps you find details like if its the callers "Birthday" today or it is their "wedding anniversary" etc or helps you know if it is from a common public number that is tagged as either "blocked", "marketing" or any other of this kind.

Facebook offical video

Introducing Hello from Facebook on Vimeo.

But how does it work? As far as I understand from their description and the official video, it is like this:
When you register on Facebook, it asks you for registering with your mobile number if you wish to so as to protect your account in case you lose your password and other details. It also helps you login with single id access.

Thus, Facebook being the largest social networking site, has a huge, huge repository of mobile numbers based on its users. Thus, it tracks users profile picture, personal information such as "birthday"/ "anniversary" and other milestones.

Secondly, when you install Facebook app on your mobile app, the app asks your permission to sync your contacts with your FB account. So, it has contacts for cross reference search.

It syncs contact profile info like profile pic, and other info back into your contacts list for easy to use.

There might be many things that are a guess work in this blog post as the App is still not available for hands-on in India.

But, how did I do the guess work? Well, it is based on this screenshot below.

Facebook with its huge user base that is connected with App and mobile number, it is easy for them to track a person! With Watsapp that is with them, which works purely based on your mobile number is a big-big plus for them. With all these, we are sure that it is a good competitor to apps such as TrueCaller.

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